Implementing successful and sustainable change is tough, strategic change initiatives fail two thirds of the time in North American business (Kotter, 1996, and McKinsey, 2009). How can your organization succeed? You can succeed by making change personal! Remember, performance is personal before it is organizational.
Isn't this a truism, a matter of common business sense?
Sine when was common sense common practice! It is common for many leaders to plan their change initiative, communicate it to their leadership team, tell the organization to watch for it, set some goals and measures, and incorporate the goals in their team and department objectives. Then, the change dies and the leadership team wonders why. The answer; the change was never translated into personal action!
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